Onsite SEO vs Offsite SEO – What’s the Difference?


How Can You Harness the Full Potential of Your SEO?

Knowing how to ensure your web content reaches people is highly contingent on the value of your SEO strategy. These days, reaching a significant place in the Google search lineup absolutely calls for high-quality site content. Leveraging keywords effectively throughout your site and using effective, properly tagged headers to draw your message to the forefront is a good way to ensure you get your message out there.

A less obvious key to SEO is found in all of the off-site things you can do to optimize. Backlinking from quality sites is a great way to boost your site, and submitting content to thought leaders, blogs and shared platforms is a great way to gain exposure. To help build the connections that will later form your backlinks, an article on Thomasnet suggests cultivating a social media presence. At the end of the day, a robust content strategy can guide your SEO and strengthen your market share.

Don’t know where to start? Make ASTRALCOM your partner in establishing how you tackle content marketing and digital strategy. Reach out to learn more about our expertise in branding, storytelling, on-site and off-site SEO, social media marketing and more.

Richard Bergér is the VP of E-Business for ASTRALCOM, an integrated media services company located near Los Angeles, California. Richard draws on his military and psychology backgrounds to create pervasive content strategies, motivating conversion tactics and targeted audience acquisition for clients. Connect with Richard via his LinkedIn profile.

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