Are Food Reviewers Still Relevant?

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Restaurants – Here Are Some Do’s and Don’ts When Dealing With Food Reviewers For restaurants, marketing is most effective when it celebrates the great flavors, experience, and service customers can expect. In a sense, a glowing review from a food critic should accomplish all of these goals. When a reputable food reviewer publishes a stellar review, it […]
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Ready, Set, Restaurant! How To Prepare for Marketing Success Ahead of Opening Nothing rivals the feeling of drumming up effective anticipation ahead of a launch. For restaurants, you can quite literally prime your customers to show up hungry for a delicious, memorable experience – here are some pre-launch marketing strategy tips for fine dining restaurants: Define your […]
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The Thinking That Will Shape Restaurant Experiences in 2024 Trend forecasting alert: Restaurants that prioritize community engagement in 2024 can expect a meaningful impact on their customers. Restaurant owners are always looking for ways to remain front of mind for their customers, which includes providing enticing messaging on an ongoing basis and growing substantial roots […]
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Restaurants Are Prioritizing Local Marketing – Here’s Why Keeping it local is very on trend these days – especially when it comes to restaurant marketing. Recent reporting suggests that we are in the midst of a significant shift back toward local marketing, which allows restaurants to build lasting relationships with the people who live and eat nearby. […]
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Making Waves in the Food Business Takes Constant Innovation Another day, same burger and fries, right? Not exactly. According to a recent interview with Taco Bell’s Chief Brand and Concept Officer, Sean Tresvant, success in the quick-service restaurant industry looks like constant invention and iteration. Here are some of his topline recommendations: Embrace Discomfort for Growth: Stepping […]
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How To Lean On Local Search for Restaurants While digital marketers may spend a fair amount of time keeping up with Google’s ever-evolving algorithmic changes, business owners tend to have their time absorbed by more time-sensitive issues. This is especially true for restaurant owners, who have enormous opportunities through Local SEO – but may lack the […]
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How Uncertain Times Have Pushed Restaurants Back to the Locals As with many industries, the pandemic is having a lingering effect on restaurants. Local customers remain a core focus for many restaurants and have shifted the way dining establishments prioritize their marketing strategies in a few key ways: Challenging economic times and strained conditions during the […]
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Are Restaurant Decks the Great Differentiator of Our Time? At ASTRALCOM, we constantly obsess over ways restaurants can level up their game and set themselves apart. Creating an inviting, functional outdoor space can help restaurants unlock new ways to enhance their dining experience and attract customers, especially during the summer. A beautiful deck offers people a memorable, […]
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