Why Customers’ Psychology Matters to Your Site Design

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User Experience & Good Design are the Foundations of Customer Trust. Not all designers are marketers and vice versa. However, in these times, we – and our customers – are living our lives online more than ever. Marketers need to align strategically with their web designers and collaborate to most effectively build a digital environment that […]
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Can Effective Web Design Be as Simple as a Checklist? User-centric web design prioritizes a person’s experience on the web over the technical or business priorities that go into a website. At ASTRALCOM, we are constantly looking at the intersections between psychology, design, and marketing. Customers are just people, after all. Working from a thoughtful […]
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(Lakewood, CA – July 7, 2015) – ASTRALCOM, LLC today announced that they had completed and launched a new web presence for Delius Restaurant.   Delius Restaurant in Signal Hill, California is well-known for its extensive, international wine collection, sumptuous fare and central location. In redesigning the website, ASTRALCOM designed a cross-device website that includes […]
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Recently we had the pleasure of redesigning a highly outdated site for the Stone Tapert company (www.stonetapert.com), and in doing so, we provided an upscale and refreshed new look for the organization. With a universal splash page, shared between the two company divisions, we give users easy choices to select from. Visitors are then funneled […]
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