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Ready for Ecommerce? Here’s How To Stay SEO-Savvy Selling products online is a massive undertaking. Don’t let the glossy, step-by-step nature of eCommerce platforms trick you into thinking your product will go flying off the virtual shelves immediately – it’s essential to research the best eCommerce platform for you, and from there, to dig in […]
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There are about 20 things that could or should be present on e-commerce product pages. The 20 things can be grouped into three basic categories: Anxiety Reduction, Information, Value. This is actually part of the customer conversion process and where we often get to employ the Mathemagical Customer Conversion Formula. But, of all the 20 things, […]
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In this Marketing Land article by Columnist David Rekuc, he states that with e-commerce websites, “Usually, the problem lies in the fundamental approach they take to online retail.” What does he mean by that? In his article, Mr. Rekuc says, that most brands have built their web experience as a “waiter” mentality instead of building […]
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