Affordable Digital Marketing Tactics for Restaurants

Restaurant Owners Don’t Need to Break the Bank with Creative Marketing


When the budget for marketing gets constrained, it may feel like there are no options to get the word out. Modern Restaurant Management has a strong perspective that low-or-no budget marketing can still go a long way in the restaurant industry.

Restaurants often live at the center of a community. Actively providing community support can create a sense of familiarity, trust and brand recognition with prospective diners. Host events for local schools and sports teams, or offer to cater. Or find other local businesses who might want to partner on a deal with you – dinner and a show, anyone?

Reach out to new customer bases by gaining visibility in growing areas near you. Is there a property development nearby with an open house? Show up with tasty samples or discounts. Is there a new business or shopping center opening up? Host their opening festivities with them, and offer to provide the right flavors to complement the event.

If you’re seeking creative ways to connect with your community, ASTRALCOM can help. Let’s talk about ways to make your restaurant or food service business important to your community.

Richard Bergér is the VP of E-Business for ASTRALCOM, an integrated media services company located near Los Angeles, California. Richard draws on his military and psychology backgrounds to create pervasive content strategies, motivating conversion tactics and targeted audience acquisition for clients. Connect with Richard via his LinkedIn profile.

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